The coronavirus crisis is having massive impacts on the tourism industry—and while we’re not out of the woods yet, the Destination Analysts Coronavirus Travel Sentiment Index Report shows Americans are looking at travelling again and planning their trips.
As destinations prepare to welcome visitors again, you prepare to release new travel products or promote your travel brand or market your non-travel brand to travelers, we know that marketing and advertising will be important, but we’re also aware that the budget for doing so may be less than ideal. So we’ve created advertising options and packages on The Jet Set specifically for destinations, tourism/convention boards, travel products and other industry organizations.
As the first and only travel and lifestyle show on television, airing in all 210 US television markets (broadcast and cable) as well as in 13 countries, The Jet Set’s viewership increased throughout the pandemic to an average of 2.6 million viewers an episode. People continue to tune in week after week for the latest news and information on how COVID-19 is impacting the industry, their neighborhood and their favorite destinations. They also tune in for an escape from quarantine and ideas on where to travel when it’s safe to do so.
As with any media campaign, the voices you work with will be as important as your message and we want to be one of those voices. Therefore we wanted to ensure that The Jet Set’s engaged, interested and targeted audience of travel enthusiasts and leisure travelers was accessible to our friends in travel/tourism as we all look toward the industry reopening, rebounding and adapting to travel in a post COVID-19 world.
For a limited time if you purchase a brand dedicated segment or a month worth of commercial you’ll earn a FREE hotel stay for either 3, 4 or 5 nights, compliments of the show, to a destination of your choosing!